Interviews can vary depending on what we are trying to discover - stakeholder and internal interviews, through to user interviews and testing to gain external insight.
You and your team know your organisation better than we do, which is why stakeholder interviews are so valuable. We talk to key people to access their intimate knowledge of the successes, pain points and issues associated with the problem we’re trying to solve.
Often done one-on-one and in groups, interviews allow us to get inside the minds of your team and discover what’s working, what’s not working and what they think.
User interviews and user testing are also a key part of the discovery process, road testing brand ideas through to testing design elements.
If you'd like to learn more about Interviews, get in contact.